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-Partnering* with BCI
to present the
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Course
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In
response to the increasing
demand for elite, professional-level coach education
the
Behavioral
Coaching Institute now accepts a limited number of applications from qualified persons/businesses/organizations
to join a global network of Coaching
Educational
Partners.
To continue the migration of our courses around the world our preference is
to establish an ongoing,
strong business
relationship with a few select highly qualified and
well-positioned 'Learning Partners' per region.
Leverage
your success off a powerful, recognized global brand:
The main objective for the development of
this distributed provision is to allow advanced coaching education access to
individuals and organizations around
the world, who for reasons of geography or personal commitments would prefer to
attend a Certified Master Coach Course closer to home (and in their
language) rather than at one
our central campuses in New York, London, Los Angeles Sydney, Singapore etc.
Suitable
for
either:
Organizations:
-For Qualified
Organizations / Businesses looking to
License Use of the CMC Course and
provide it
internally to their own
staff:
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-Established, large organizations who wish to
use the Master Coach Course in-house to upskill and credential designated coaching
staff and other key personnel in world best standard practice. The
elite CMC Course can also be used as
an ongoing, company-wide training course delivered by the organization's own
people development professionals.
Highly
Qualified
Individual Providers to join our International Faculty:
-
Suitable for individuals qualified to
present an Institute
sponsored CMC Course
in existing BCI
markets, BCI
is always looking for highly qualified,
exceptional facilitators.
Business
/ People Development Businesses:
-For Qualified
Businesses to market and
present the Course in
English or non-English
speaking or 'multicultural
diverse' countries/
regions/states. |

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Sub-Licensing of our CMC Course
Our Sub-License Holders are typically people and business development companies
who represent the "best of the best" in their area of professional
development.
Our
qualified 'Partners' are typically existing providers, have a high local profile, a great
reputation, a strong existing customer relationships with companies
that can benefit from the Institute's coaching educational products and a
discriminating blue-chip client base who only want 'the best'. The
'Partners' also possess the resources and ability to successfully market and
organize Master Coach Courses within their market sector/region.
Sub-Licensing
Course Fee
Sharing Formula:
-BCI
already has a strong, well-established online marketing footprint and brand
awareness in the world's larger English speaking countries. However, due to
increasing world-wide demand for quality coach training we are now looking
to sub-contract out the provision of the CMC courses in our established
markets and deliver our Course in other new/emerging marketplaces.
Some
possible
regions currently under review re: our 2 Year Sub-Licensing of the CMC
Course -include:
some US States, Dubai, South Africa,
some regions within mainland China, parts of Europe,
South East Asia and some South American countries etc...
The
Sub-License Holders
who present our flagship course represent the "best of the best" in the area of professional
development.
Our regional 'Partners' / Licensed Providers typically have a successful
track record in people and business development, have a great reputation and
proven facilitation and training skills,
have some training in psychology,
are flexible in their availability to conduct our CMC Courses in their
sector/region and possess the resources,
marketing
experience and ability to successfully manage the provision of the Master
Coach Course event within their market. As mentioned, the
Provider is first required to be certified as a Certified Master Coach via
one of the Institute's public CMC Courses in N.Y. LA, Singapore, Sydney or
London etc. All
educational and course marketing material
(citing Dr Skiffington's and BCI's names and using our copyrighted
material and other trademarks etc) used and also designed by the
Provider needs
to be first approved by
Perry Zeus (BCI's Executive Director).
Sub-Licensing Fee for a specific Country /Region or State/s:
An initial
1 Year License Fee (for an exclusive,
territorial use of Course and the Institute's Branding etc) -of $us9,950
(thereafter renewable at $us3,950 per year)
plus Mentoring/Support (minimum number
of sessions in Year One is 8, Year Two is 4, thereafter optional/on a
need-to-basis).
Some
Notes:
1).The
Provider is responsible for adapting the course to the local language/cultural/business
needs. 2)
The Provider is responsible for the development and management of their
local marketing program to promote and sell the course in their region. BCI
will list the Course Provider's name and location/territory via our
websites. 3). The Provider (as a CMC graduate) will attend some of the
Institute's regional courses to receive their requisite initial training in
the delivery of the course. 4). The Provider will be trained by our local
Senior, Regional Learning Partner how to enrol qualified individuals
and setting-up the back-office logistics
etc.
5). The Provider's
training requires them to pay
for any costs of the Institute's Facilitator (typically the local Senior
Learning Partner) who would be sent to train/supervise/mentor them via the facilitation of their
own regional CMC course.
6). It is required that the 'Partner' possesses the necessary
resources, budget and ability to provide their own marketing and enrolling
of participants for the Master Coach Course within their sector/region.
7) A Floating Course Fee
Sharing Formula is
applied if there is a mix of students enrolled by both the Institute
and the Provider. This formula is arrived at by simply calculating the
number of students enrolled by the Provider via our website's 'Course
Registration of Interest Form'
compared to the number of
students enrolled through their own local marketing/sales efforts. It should
be noted that the majority, if not all, of the students are usually enrolled
via the Provider's own efforts.
See:
License Fee and Course Fee Sharing Formula
-Next
Step: -to discuss -simply complete the
below
form to
arrange an initial telephone interview with the Institute's local Senior
Learning Partner or Perry Zeus, our Executive Director.
Partnering
Checklist:
Partner/Alliance: -
-Someone who already is managing a
successful people development business or uses coaching in their work.
-Someone who is interested in growing a new business unit alongside
their existing business.
-Someone who is either published in the
field of people development or interested in growing their credibility
and public profile in
this field.
-Someone who has some international work
experience.
-Ideally, the person would already be in a position of 'sustainable, competitive
business advantage' in their marketplace
- And, also be capable of building: Cooperative Development, Mutual Trust, Mutual Vision, Mutual Standards and Values,
Mutual Goals/Objectives and Mutual
benefit - for both partners
Our Regional
Partners may provide:
-
Cultural adaptation of the Educational Products and Processes
- Local Market Expertise
- Business -Relevant Expertise, Financial Resources, Infrastructure and
Reputation
- Qualified People to provide the educational products
BCI provides:
- World Class Brand and Educational Products
- Best Practice (Coaching) Industry Processes and Standards
- Training and Support
- Full Marketing Support
- Note:
All
partnering
relationships are first selected by the BCI's
Executive Director,
Perry Zeus and subsequently
managed
and supported by the Institute's Senior Partners
The
Steps -For
Qualified Businesses how to obtain a 'License of Use' and present the
Certified Master Coach Course:
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