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-The Most Respected
Global Brand
in Coaching
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-Partnering* with BCI
to present the
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Leverage
your success off a powerful, recognized global brand:
In
response to the increasing
demand for elite, professional-level coach education
the
Behavioral
Coaching Institute now accepts a limited number of applications from qualified persons/businesses/organizations
to join a global network of Coaching
Educational
Partners.
To continue the migration of our courses around the world our preference is
to establish an ongoing,
strong business
relationship with a few select highly qualified and
well-positioned 'Learning Partners' per region.
The main objective for the development of
this distributed provision is to allow advanced coaching education access to
individuals and organizations around
the world, who for reasons of geography or personal commitments would prefer to
attend a Certified Master Coach Course closer to home (and in their
language) rather than at one
our central campuses in New York, London, Los Angeles,Singapore etc.
STEPS to obtain a BCI Regional
Learning Partner License:
-and
deliver the Institute's CMC Course in your exclusive territory.
1) Submission
of the 'Registration of Interest' Form below this page.
2)
Interview of the potential Partner's decision maker with BCI's Chairman
(Perry Zeus).
3) The
Applicant's Decision Maker or a nominated Project Head would next apply (via
our website's 'Course Registration Form') to attend a CMC Course (in either
Singapore or Bangkok) to be personally trained by Perry Zeus. During the
course both Perry and the Applicant can discuss (in person) details of the
application etc. The course attendee will also have the important
opportunity to confirm the content and structure of the advanced CMC course
and how it may be customized to fit their specific market/region.
4)
The
Applicant's submission of
a Formal Proposal to become a BCI Accredited
Learning Partner to supply our CMC Course in an exclusive territory. The
Proposal should include a Business Plan -containing such items as: the
applicant's training and personal or professional development experience,
their corporate coaching and change management experience, a 2 year
Marketing Strategy,
course venue details,
number
of courses
to
be conducted each year, amount of course customization to be performed by
the Partner, whether the CMC Course would be split into 2 levels eg;
Practitioner and Master levels to best fit the local market,
Operational Budget and Staffing, expected number of
students (Year 1 and 2), Course Fee Pricing, any Translation Tasks -and time
period necessary to translate material etc..
Contained also in the Proposal is the prospective Learning Partner's
selected Royalty Fee Schedule that they wish to apply for ie:
- Annual
License Fee and Course Fee Royalty Schedule :
-
Two Options:
i)
Annual License User Fee: $us3,650 per year (payable in advance each year).
-Permits a Gross Course Fee Royalty Split of
70:30 eg; 70% to License Holder.
---or---
ii)
Annual License User Fee: $us7,850 per year (payable in advance each year).
-Permits a Gross Course Fee Royalty Split
of 75:25 eg; 75% to License Holder
Note: -a)
The Annual fee
pays for;
the assignment of a specific territory in which a license
holder can exclusively deliver the CMC
Course and
any post-training telephone support. This fee is set according to the size
of the assigned
territory/market/country.
b)
The
Course Fee Royalty Program
enables the license holder the use of BCI brand names and
the CMC CourseWare
for
2 years. Note: Royalties are payable within 30 days after the conclusion of
a CMC event.
c)
For Educational bodies- P.O.A. -however, typically the above Royalty Schedule
ii) applies.
d) For Large Businesses who wish to run the course internally: -renewable
one year license fees range from $7,585 plus
(ie;
according to the size of the internal market) -however there is no Course
Fee Royalty.
The Applicant will also indicate in the Proposal the desired timeline to
train their designated CMC Faciliators
5) As
only CMC graduates can be personally trained to facilitate the CMC Course
the Applicant's designated CMC Facilitators should first graduate via the
Institute's CMC Course eg; our Online course with 1 BCI Facilitator
training up to 4 students/your designated facilitators to first become a
CMC.
6)
Upon
the completion of Step 4 the Applicant will pay BCI the selected Annual
License Fee (see above). Upon receipt BCI will supply an 'Agreement in
Principle' for the applicant to become a fully accredited Partner.
7) BCI
facilitators will next train the Partner's selected CMC Facilitators how to
conduct the CMC Course. This is achieved via: a) the
Facilitators assisting Perry Zeus in the facilitation of at least two of the
Institute's CMC Courses in Singapore or Bangkok or, b) via two CMC Courses
managed by the Partner (in their territory) and facilitated by a BCI Faculty
member assisted by the Partner's Facilitators in-training. -For Example: Our
South American Faculty Head (Dr Bernardo Garcia) speaks fluent Spanish and
Portugese.
Note: If the later option is selected: a) the Partner would directly pay
BCI's Faculty member/Facilitator their fee to conduct the event ie;
$us10,000 -12,000 (depending on location and travelling time) plus airfare
and accommodation etc). BCI does not receive any monies for this training
service.
b) the Partner will pay
BCI the appropriate course royalty fee for these events (see
above
Schedule).
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Corporate Learning Partner:
-For Qualified
Organizations / Businesses looking to
License Use of the CMC Course and
provide it
internally to their own
staff:
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-Established, large organizations who wish to
use the Master Coach Course in-house to up skill and credential designated coaching
staff and other key personnel in world best standard practice. The
elite CMC Course can also be used as
an ongoing, company-wide training course delivered by the organization's own
people development professionals.
Regional Learning Partner:
-Qualified
Businesses to market and present
the Course in
English or non-English
speaking or 'multicultural
diverse' countries/
regions/states/countries.. |
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For
qualified parties involved in the business of People
Development:
-Licensing (becoming a Senior Learning Partner or Regional Learning
Partner) of our CMC Course
Our Sub-License Holders are typically training providers and business development companies
who represent the "best of the best" in their area of professional
development.
These
qualified 'Partners' are typically existing providers, have a high local profile, a great
reputation,
proven facilitation and training skills, a strong existing customer relationships with companies
that can benefit from the Institute's coaching educational products and a
discriminating blue-chip client base who only want 'the best'. The
'Partners' also naturally possess the resources and ability to successfully market and
organize Master Coach Courses within their market sector/region.
Exclusive Territory -Licensing Opportunities
:
-BCI
already has a strong, well-established online marketing footprint and brand
awareness in the world's larger English speaking countries. However, due to
increasing world-wide demand for quality coach training we are now looking
to sub-contract out the provision of the CMC courses not only in our established
markets but also to other new/emerging marketplaces.
Some
possible
regions currently under review include:
some parts of the USA, parts of Europe, Middle East, South Africa,
some territories in mainland China,
South East Asia and some South American countries etc...
All
CMC content and marketing material
(citing Zeus and Skiffington's and BCI's names and our copyrighted
material and other trademarks etc)
needs
to be first approved by
the Institute.
Some
Further Notes:
1) The
Partner is responsible for adapting the course to the local language/cultural/business
needs.
2)
The Partner
is responsible for the development and management of their
local marketing program to promote and sell the course in
their region. BCI
will list the Course Provider's name and location/territory via our
websites.
3) The Partner
can be trained by us how to enrol qualified individuals
and set-up their back-office logistics
etc.
4) It is required that the Partner possesses the necessary
resources, budget and ability to provide their own marketing and enrolment
of
participants for their Master Coach Course within their
exclusive region/country.
-Next
Step: -to discuss -simply complete the
below
form to
arrange an initial telephone interview with the Institute.
Partnering
Checklist:
Partner/Alliance
Checklist: -
-A business that already is
successful in people development/training and coaching.
-A business that is interested in growing a new business unit alongside
their existing business.
-A business that employs respected educators
or published trainers.
-A business that is ideally in a position of 'sustainable, competitive
business advantage' in their marketplace
-A business that
is also be capable of building with BCI: Cooperative Development, Mutual Trust, Mutual Vision, Mutual Standards and Values, Mutual Goals/Objectives and Mutual
benefit.
BCI provides:
- World Class Brand and Educational Products
- Best Practice (Coaching) Industry Processes and Standards
- Training and Support
- Full Marketing Guidance
 -To
discuss -simply complete the
below form
to arrange a telephone interview. |
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