Course Content: Executive Coach Trainers Course, executive Coaching, Life Coaching, Workplace Coaching, Coach Accreditation Course, workplace coaching accreditation course, business coaching accreditation coach course, executive coaching accreditation course, life coaching accreditation course, workplace coaching accreditation course, executive coaching, workplace coaching, life coaching,






-World's first professional coach training course
Established 1994.




Diploma & Master Coach

 COURSES: Format & Registration Form   Executive Coaching Course   Fees
 CLIENTS - Graduates,  Corporate   Occupational / Workplace Health Course
 LICENSING USE of Brand name, Courses   Organizational Neuropsychology  Fees
 FACULTY - Institute's 25 year History, Staff   Emotion Coaching Course   Fees
  NeuroCoaching Course    Fees

 Private Mentoring with Dr Perry Zeus 

  Anti-Aging & Health Coaching Course

Coach Referral Services

       Coach Trainer Accreditation Program

Contact Faculty

  Onsite Coach Training (your venue)







ICC's Accreditation Program for Coach Trainers:
Workplace Coaching and Personal Coaching


Propel Clients Forward in the Pursuit of Excellence.




Online Program or
Campus -Gold Coast Retreat

Program Modules
   E-Course or Campus Course
 Program Registration Form
(below page)



By earning your ICC Coach Accreditation (ACT, Accredited Coach Trainer -in your name or business name), you’ll clearly distinguish yourself worldwide as a highly trained and credentialed professional coach trainer.

In addition, you’ll have access to ICC’s library of coaching resources to refine your expertise.



In the last few years there has been an explosion in the number of workplace and personal coach trainers. Many of whom deliver coaching courses that carry little value in the global professional Learning and Development Industry.

In response to the increasing proliferation of coach training providers the International Coaching Council (ICC) and the Behavioral Coaching Institute (with its long-standing international presence and reputation) formed a special training partnership.

The Behavioral Coaching Institute (BCI) is a Founding Board Member of the ICC, developed the worlds first professional coach training course in 1994, has over 7,000 graduates from over 60 countries and, is the world's leading developer (for over 25 years) of advanced coaching technology.

For over a decade now, the ICC has exclusively trusted BCI to act as its international agent and assign accreditation to qualified professionals who have completed an ICC Accredited Coach Trainer Course.

Today, organizational clients and prospective students alike from around the world can instantly confirm the value and international standing of a coaching course by confirming that the coach trainer carries ICC Accreditation. 



ICC ENDORSEMENT = Branding and Marketing Power!

Inform and inspire your clients in every step of their
coaching journey of discovery and fulfilment.


- Graduates receive an Accreditation Diploma and are
entitled to use the post-nominal letters "A.C.T." 



What Graduates Are Saying About the Program
 and its Facilitator Dr. Perry Zeus

    For over two decades Perry has proven to be an extraordinary educator and coach with the ability to apply his deep understanding of the practice of coaching and the behavioral sciences to build the world’s leading coach training courses. .Thanks again for inviting me into this program Perry!      

Srini Pillay, M.D.
Psychiatrist and Assistant Professor, Harvard Medical School
Author of ‘Total Brain Makeover’, ‘Your Brain and Business: The Neuroscience of Great Leaders’, ‘Life Unlocked’.


" Any professional coach trainer who doesn’t have ICC Accreditation is
simply not providing their clients assurance and confidence in their work
Dr. J. Peterson, PhD (BHP Global Trainer)



The elite, Accreditation Program is designed to produce leaders in the field of evidence-based, coach training who are able to deliver new solutions that help meet the societal and market shift that is occurring. Today’s matured coaching marketplace, operating in a; new world and challenging economic environment, demands accountability, sustainable results and world-best practice standards. Any coach trainer that delivers less than the upper end of the market’s needs is simply being left behind. Accreditation is also about opportunity, as this unique program will enhance your ability to distinguish yourself from the rest of the marketplace and brand you as an expert in your field.

The International Coaching Council (ICC) Coach Trainers Accreditation Program (CTAP) aims to improve international, best-class standard of workplace coach training by providing a structured pathway for coach trainer education (in private practice or in-house -HR and L&D, organizational management overseeing coaching)

Unfortunately, most Coach Trainers have not undertaken any training program to qualify their delivery of coach training workshops. The quality of the personnel delivering coach training programs is an essential component of coach education. Without high-quality presenters and facilitators, the education process for coaches is simply below standard and inadequate.

The aim of the ICC Coach Trainers / Facilitators Accreditation Program is to produce high-quality presenters / facilitators of coach education programs who can provide their students an international recognized stamp of world best-class quality of teaching.

The ICC Coach Trainers Accreditation Program is used to train presenters / facilitators in world best-practice delivery standards. Some participating groups include:

- national / international organizations
- government schools / departments in learning and development
- private practitioners and coach training schools


Strictly Limited Number of E-Course or
 Campus Program Places Available


Annual Campus Semester Intake Shortly Closing
BOOK your place now and jump the Wait List!

Entry Criteria:
Applicants should possess a relevant workplace record and professional development experience to be considered for a strictly limited, invitational place in the Accreditation Program.

Note: We receive a large number of applications competing for a very small number of course places (typically several applications per available place). To reduce the application processing time a small number of select applicants are now able to bypass the telephone interview process and have their application directly submitted to the Institute's Section Panel for consideration. The Panel may request additional references or support material from an applicant to assist them in confirming the person's suitability.

* ICC -The International Coaching Council is the world’s premier professional accreditation body for workplace coaches (established 1998).


Take the First Step Forward


Submit  Application Form (below page)
 to apply for an Invitation today!



Program Modules

The Behavioral Coaching Institute

has delivered
coach trainer courses to:

Sony  GE   McKinsey & Co  Citibank  Intel  Howard Hughes Medical Institute . Hong Kong University of Science & Technology Sing Health Polyclinics  Toyota  Department of Defense  Credit Suisse American Express   Red Cross   Oil India  Alcatel   Pfizer   Motorola   ANZ   Saatchi & Saatchi NY   BHP Billiton   Fed Ex Saudia Aramco Ras Gas Qatar  Wells Fargo  World Vision  BAE Systems  Nextel  University Hospital Birmingham  Rockwell Automation  Mount Royal University  Petroleo Brasileiro  Woolworths  Canada Customs  Motorola   Shell Global


Course Details and Registration Form



   .   Step 1.  - Select preferred delivery Format from below page
          Step 2.   - Next, complete the Personal Details Section of the Form
below page...then Submit. 



Accredited Coach Trainer (A.C.T.) Program
-   E-Course or Campus Format

    *Note: Strictly Limited Number of Course Places Available.
The ICC restricts the number of Accreditations available via the below Accelerated Credentialing Program Format to qualified persons only. 

            Select Course Location and Level then Complete Form below page:
            - Graduates receive an Accreditation Diploma and are entitled to use
             the post-nominal letters "A.C.T." PLUS Bonus Course Credentials
- E-Special Program:  
Level  1

Receive Dual Certificate Master Certified Coach (MCC) and Diploma Workplace / Executive / High Performance Behavioral Coaching Course (including credentials/certification) combined with "A.C.T. 1" Certificate Program Material.

E-ACT 1 Program includes:
- Masters level Coaching Best Practice, Knowledge and Techniques.
- Coaching as a Framework of Learning and Development with proprietary, proven Models of Behavioral Change (employing the latest: evidence-based change technology from the fields of neuroscience and brain-based learning) to achieve sustainable, measurable quick results. Note: The Behavioral Change Models are only available through this elite course.
- Each of the comprehensive E-Program Modules contain Exercises, Summaries and Case Studies plus Scores of Coaching Forms and Templates -and as a bonus (this month only), students also receive Professional Coach Practice Library jammed packed with professional practice Tools, Assessments and Practice Templates and Forms
-Example Checklists and Forms:

Meeting with Management
Coach - Client Protocol - a Template
The Coaching Agreement
Coaching Needs Analysis (CNA)
Organizational Coaching Readiness Checklist
The Coaching Project Steering Committee
The Coaching Project Manager (CPM)
The Role of the Sponsor
The Role of the Coaching Manager
External versus Internal Coaches
A Client’s Checklist: Selecting the Right Coach
Choosing the Coaching Intervention
Coaching Project -Some Key Questions: Preliminary definition
Coaching Project Risk Analysis: initial stages of planning
Risk Identification
What to tell the staff about coaching
The “People Factor” in Introducing Coaching within Organizations


. No set start or completion time. Students can begin and end their Self Paced, Self-Study (Reading and Exercises) component at their time of choosing. Duration: typically 6 to 8 weeks part-time home study.
2. No assessment or post-course supervision. No additional training hours is required as this is an invitational Program (via submission of this Form).
  Dual Certificate Program (MCC & Diploma) plus ACT 1.Program* $us2245.00
  Diploma Program Only plus ACT 1. Program  $us1,685.00
Yes, I also wish to apply for the subsidized, Regional Scholarship Program Rate (Inclusive):
BCI Foundation awards a limited number of Regional Scholarships (maximum amount $us300) to qualified persons in need of financial assistance.

Dual Certificate Program (MCC & Diploma)* $̶u̶s̶2̶,̶245̶.̶0̶0̶   $us1,945.00
Diploma Program Only $̶u̶s̶1̶,̶6̶85̶.̶0̶0̶   $us1,385.00
- Maximum 2 Places per Country (including USA) per Semester.
- Your Reasons for Scholarship Rate

Yes!  I also wish to receive, at no extra cost, the additional Professional Coach Practice Toolkit and Resources Library (over 300 pages).
 Value $us1,295.00
 Bonus 2:  Graduates are provided free 1 year licensing rights to deliver (and modify) the Certified Professional Coach (CPC) Course to suit. Option to license thereafter..
(standard 2 year licensing fee is $us2950).


   - OPTIONAL Post-Program Mentoring with Dr Zeus, Dr Garcia or Dr Tracy.
    -Yes, l would like to also book some private, 1to1 telephone sessions focusing on my specific workplace / client needs. $u350 per session (typically 1 hour). 
         # of sessions:
-1, -2, -3, -4, -5,

Level  1
"A.C.T. 1" Three Day, In-person, Very Small Group (8 places). Conducted annually only.
  (Accommodation not included. Meals and all course materials included)
Facilitated by Dr Perry Zeus (Internationally recognized as the 'Father of Behavioral Coaching' and, over two decades -the course facilitator for over 7,000 graduate coaches and 400 coach trainers from over 60 countries): 
London. (2022). $us6950. September.. Sold Out 
New York. (2022). $us6950. October.. Sold Out                     
Gold Coast (venue with 180 degree sea views), Australia
 $us3950 (inclusive).
 - Some private, 1-to-1, 2023 Bookings available
- Level  2. "A.C.T.2"  
  Above 3 Day Course plus Mentoring  -one (1-to-1) pre-course tel. session and three post-course sessions (with option of further) with Dr Perry Zeus. Typically used to privately role-play specific case work situations and provide practice support.
(total -inclusive).
* Bonus: Level 2 Graduates are provided free 2 year licensing rights to deliver (and modify) the Master Certified Coach Course (MCC) to suit. Value $us3950 (standard 2 year licensing fee). Strictly Limited
  Request a Quote -On-site or Video Group Training:
 I wish to be contacted and provided a quote to conduct an in-house Accreditation Program for my staff. 
Min 6. 7 to 12 personnel


          * NOTE: Program payment required by international bank transfer / bank wire

      - Firstly, how did you hear about the Institute's Courses    

                     Google Search ,  Reference, Dr Perry Zeus's Books, Other

   Personal Details  



  Full Name :   

Mr.  Ms.  Dr  First Names:
                                  Last Name:

Company Name:   

 Address and Zip  
 /Postal Code :   

State and Country :   

Telephone #'s -Landline :   

 Home: Business:    

Email -Personal :   

   Email -Business:  

                    > Please re-enter

 Email Business:

Web Site :   

  Your Profile  

Occupation :   


Your Business Name :   

Type/Size of Business:   


   I am looking to teach :   

- Internally (inside my organization).
- Externally (in a practice). 



Professional / Educational Background:


Your experience in People Development :

What are some of your primary Course Objectives?


Are you looking to specialize in a specific niche area?


     - References (Biz or Personal):

     - Referral eg; Past Graduate, Faculty Member etc: 


Yes, I understand that a strictly limited international
place is required to be paid by Bank Transfer / Wire.


Yes! - I am also interested in obtaining the Delivery / Licensing Rights of Use
of the
'Manager / Leader as Coach' Course











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are all registered trading/business names 
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Course Content: Executive Coach Trainers Course, executive coaching accreditation course, life coaching accreditation course, workplace coaching accreditation course, executive coaching, workplace coaching, life coaching, executive Coaching, Life Coaching, Workplace Coaching, Coach Accreditation Course, workplace coaching accreditation course, business coaching accreditation coach course,