To work effectively and operate at our consistent best level we need to better understand how the brain works and how to help clients create the new neural pathways that will sustain unlimited results.

Mainstream, traditional, 'old school'  coaching holds limited concepts of the person, offers limited awareness of the many abilities that lie within each individual and does not teach people how to practically take advantage of those abilities that we all have.

Neuroscience and Neurocoaching -in Leadership / Executive Coaching, Well-being, Health and Performance Coaching.
 

Today, the specialist fields of behavioral neuroscience, brain-based learning and positive psychology and have helped us open new windows of explanation as to who we are and what we are capable of. 

NEUROCOACHING is evidence-based in that it applies recent behavioral science research: 1) on why and how “coaching” works and, 2) to bring about measurable, sustainable learning acquisition and change.

Neuro-based (evidenced-based) coaching is a third wave psychological approach (looking forward and not backward) to achieving sustainable change in a relatively short time frame. We learn and unlearn to established laws, and validated behavioral change techniques can alter the way we behave.

The new field of Neuroscience also explains how our brain will hardwire our automatic perceptions or what we expect what we experience. In fact, the brain will hardwire everything it can so we can be unconscious about most of what we need to do as we go about our daily lives.

The brain is a network of neural networks (multilayered neural architecture). Experience-dependent plasticity (EDP) mechanisms enable real neural networks to form memories and thereby learn by changing the excitatory or inhibitory properties of synapses that connect neurons to each other.
 

For change agents to be successful in their work they need to understand the foundational neuroscience explaining how the brain’s architecture works; how emotions affects beliefs, values and cognition and interact to produce behavior. All natural sciences must be consistent with one another. This means that psychology must be be consilient with neuroscience if it is to actually become a natural science and that the art of coaching must be also be consilient with neuroscience if it is to be effective.

Professional coaches are aware that the cumulative weight of a person's experience actually makes it harder for them to change. How then, can we overcome these factors? The first key is ensuring that the brain's machinery is geared for learning. "When you're young, almost everything you do is behavior- based learning -it's an incredibly powerful, plastic period," says Professor Merzenich of the University of California. "What happens that becomes stultifying is you stop learning and you stop the machinery, so it starts dying." Unless you work on it, brain fitness often begins declining at around age 30 for men, a bit later for women. "People mistake being active for continuous learning," Merzenich says. "The machinery is only activated by learning. Many people think they're leading an interesting life when they really haven't learned anything in 20 or 30 years." 
 

***It follows, that all people including leaders / executives require their organization to develop a business strategy for continuous mental rejuvenation and new learning.

The five primary influences to NEUROCOACHING as taught in the Behavioral Coaching Institute's Certified NEURO Master Coach Course (Self-Study, Campus and Distance Learning Format)
 

1)   Neuropsychology / Neuroscience -the study of the relationship between behavior, emotion, and cognition on the one hand, and brain function the other.

2)   Emotion Focused Approach – how to become aware of and make productive use of emotions.

3)   Evolutionary Psychology - explains mental and psychological traits as the functional products of natural selection.

4)   Cognitive-Behavioral Approach -how to enhance thinking skills, conceptual thinking and decision making e.g.; self-responsibility.

5)   Solution-Focused Approach - focusing on solutions not problems e.g.; finding out what works and doing more of it and stopping doing what doesn't work and doing something else.
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